Community News

PR professionals are urged to plan measurement at the start of their campaigns as AMEC releases new Guide to Measurement at ICCO conference

PR professionals should ensure measurement is planned and built into their PR programmes before they launch and not wait until campaigns have ended, urges AMEC in its updated document The PR Professional's Definitive Guide to Measurement, produced in conjunction with the ICCO (International Communications Consultancy Organisation) and the PRCA (Public Relations Consultants Association).

last year in People News

Gorkana meets...Southern Daily Echo

The popularity of five-legged hamsters, the fortunes of Southampton FC, and the challenge of adapting to a digital world of User Generated Content were just some of the topics covered by Ian Murray, editor-in-chief of the Southern Daily Echo in an exclusive Gorkana briefing in Southampton this week (Wednesday).

2 years ago in People News

Standard Chartered briefs Threepipe to launch #ThisGirlsGoal campaign

Standard Chartered has appointed Threepipe to support its global community investment initiative, Goal, which aims to empower adolescent girls to be economic leaders in their families, communities and societies.

2 years ago in Pitch Wins

Lipton appoints salt to handle sustainability comms brief

Unilever's tea brand Lipton has brought in comms agency salt to drive its sustainability story following a competitive pitch.

2 years ago in Pitch Wins

Metia wins neighbourly brief

Metia is handling the PR for neighbourly.com, a platform that connects community projects which need help with companies wanting to support good causes.

2 years ago in Pitch Wins

Enterprise M3 briefs Citigate Dewe Rogerson

The Local Enterprise Partnership has selected the agency to handle its corporate PR brief.

2 years ago in Pitch Wins

Case Study: Heroes of Tomorrow

Find out how Henman Communications used tennis to activate a CSR initiative for Norwegian energy company Statoil to support talented youngsters in the UK.

3 years ago in Case Studies

Gorkana meets....CSR21.org

CSR21 is a newly launched platform to bring corporates in land intensive industries and the NGO community together. Gorkana talked to co-founder Laurence Read, a seasoned financial PR specialising in extractive industries, on how the ground breaking community site can help foster collaboration between the two sides, how the CSR agenda has evolved and what constitutes good practise in this field.

3 years ago in General Features

Danone chooses Pitch for Nations Cup

Danone has appointed specialist sports PR agency Pitch to raise the profile of the Danone Nations Cup, the world’s biggest international football tournament for 10-to-12-year-olds, being staged for the first time in the UK.

4 years ago in Pitch Wins

Nobull launches CSR arm

Nobull Communications has launched a CSR and sustainability division called Sustainabull.

4 years ago in General News

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