Gorkana Insight & Analysis Team
Web chat with Prima
Following the launch of Prima.co.uk last month, Kate Matharu, lifestyle digital editor across Prima, Country Living and House Beautiful, is joining Gorkana for a live web chat today at 2:30pm.
Launched in 1986, the Hearst-owned magazine is the fourth biggest women's glossy, offering a mix of fashion and beauty inspiration, smart advice, quick and easy recipes as well as crafting and entertainment ideas.
The new website features high street fashion advice, beauty tips, craft ideas, simple recipes and the latest wellbeing trends. New features also include a Prima travel shop for discounted holidays and a Prima craft shop with the team's pick of the best craft buys. There is also a bi-weekly newsletter in the pipeline, set to launch before Christmas.
PRs will have the opportunity to find out from Kate how Prima’s new website works, the type of content she’s keen to feature and what opportunities there are for PRs.
The web chat will run on this web page for an hour at 2.30pm today, using the Disqus comment box below.
Post your questions in advance (for the best experience, view via Chrome or Firefox) or join in below at 2.30pm today when Kate will be answering questions live.