Gorkana Insight & Analysis Team
THE WEEKLY GORKANA BRIEF
A round-up of the essential highlights from the main PR and media stories, features and events content on Gorkana News this week.
Houston PR launched a social media tool called pretweet.co.uk to warn users about Star Wars spoilers.
CERN selected Proof Communication to devise a five-year comms plan
Business comms tool Slack handed a European brief to Marlin PR.
Street market operator London Union appointed Headland Consultancy to support its successful £2.5m crowdfunding bid.
SuperGroup, which announced its interim results earlier this week, hired financial comms company Tulchan Communications.
PR People News
Rob Metcalfe took over as CEO at Richmond Towers as Nikki Thomson was promoted to MD.
Brands2Life hired salt's Claire Rudall as corporate comms managing director.
Real estate company Cushman & Wakefield appointed Stefanie Murphy to newly-created global PR director role.
Ian Wright CBE, director general of the Food and Drink Federation, received an award for his Outstanding Contribution to Public Affairs at the 2015 Public Affairs Awards. Wright, who has spent 35 years in the PR and public affairs industry, joined the FDF in March this year.
Dr Jane Brearley took over as sole lead of Portland's health practice as Louise Fish announced move to Tonic Life Communications.
Bloomberg’s Gavin Serkin has founded Frontier Funds Consultancy to provide independent news content and communications support to emerging market companies and governments.
Matthew Champion, formerly the news editor of i100, The Independent and i, became weekend editor at BuzzFeed.
Miles Costello was appointed business news editor at The Times.
Arj Singh was promoted to parliamentary editor at the Press Association.
BBC News made Richard Burgess UK news editor. He is currently head of BBC sports news and radio sport, and starts his new role in February.
Sophia Money-Coutts was promoted to features director at Tatler.
Gorkana features this week
2015: A round-up of comms highlights - new White Paper
In 2015, the comms and PR industry has seen and experienced a plethora of events, challenges and opportunities and a new Gorkana White Paper pulls together the highlights. It outlines five stand-out campaign case studies, as featured in Gorkana News across the year, and spots some key trends to look out for in the best work of 2016.
60 seconds with Charlie Methven, Dragon Advisory
Charlie Methven, founding partner of Dragon Advisory, on how PRs should be more like management consultants, having the intellectual ability to go toe-to-toe with hedge fund bosses and people's "laughable" disregard of the Daily Mail.
Suzy Ferguson - Interview with Rosie Warin: our first winner
Rosie Warin is the CEO of Global Tolerance, a consulting agency that works with changemakers dedicated to making the world a happier and more equal place. She was the inaugural winner of the Suzy Ferguson Spirit award in 2014 and we caught up, over a quick cup of green tea to see how she’s been getting on.
Case Study: DreamToys 2015
To launch the Toy Retailers Association’s DreamToys list, Bastion decided to recreate Christmas day on a mild November morning with a 25-foot Christmas tree surrounded by this year’s most wanted toys.
Behind the Headlines with Strike Media's Wez Merchant
Wez Merchant, founder and MD of Strike Media and Under The Influence Of, on how he knows when a campaign is succeeding, his days being known as Wendy and working on Aqualung’s Strange & Beautiful release.
Taylor Herring asks former BBC weatherman Michael Fish to tackle hipster trend predictions for 2016