PR Gold Panel Event
This event occurred on Friday 29 June 2012.
At a recent Gorkana event, we got under the skin of what makes an award-winning PR campaign. Burson-Marsteller's creative director Joe Sinclair; M&C Saatchi PR's MD Chris Hides; and The Rabbit Agency’s co-founder and head of social Bridey Lipscombe shared insights and lessons from their award-winning campaigns.
What’s in your trophy cabinet?
Go behind the headlines with Gorkana to find out what makes PR gold as three PR pros share insights and lessons from their award-winning PR campaigns.
Full video footage and a write-up of the event are available here.
creative director, Burson-Marsteller
managing director, M&C Saatchi PR
co-founder and head of social, Rabbit Agency